Hypermarkets Still Most Popular For FMCG Shopping

  • 17 Apr 2018 12:07 PM
  • Budapest Business Journal
Hypermarkets Still Most Popular For FMCG Shopping
Household spending on fast-moving consumer goods (FMCG) rose by 2% in 2017 after rising by 2.2% in 2016 and 2% in 2015, market researcher GfK said on Wednesday based on a survey.

Last year EU development funding, increased investments and a rise in household consumption drove FMCG spending. The frequency of household purchases was down, but consumers spent 8% more on a single purchase than before, according to GfK, cited by business news portal vg.hu.

Hypermarkets still accounted for 24% of all FMCG turnover, the market share of discount stores rose from 19% to 21%. Supermarkets had a 17% market share and retail chains 13%. 

GfK said there could be a further moderate increase in FMCG spending this year, although spending could rise faster in other countries of the region.

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Budapest Business Journal

Hungary's largest and oldest source of business and financial news in English. Since 1992 it has presented essential information on Hungarian business life, including international analyses about the country. These days the BBJ newspaper is published every other week, while it releases daily business news online including premium paid content.