With Professor Bala Mulloth as the faculty advisor, the competition will challenge CEU Business School MBA students to create a new company. Top participants will present their ventures to a panel of judges at the NASDAQ MarketSite in New York City. The winning team will appear on the NASDAQ tower in Times Square and on the NASDAQ website.

Students will develop a plan and presentation outlining the fundamentals of their venture including the following:

What is the value proposition the venture will offer and to whom?
Who would be the potential competitors and partners in this venture?
What key resources would be needed for the venture and how would they be acquired and developed?
How will the venture grow and scale?

Teams will use Prezi for their presentations and will first present in Budapest to faculty and industry advisors, followed by a second round in New York City after revisions. After this, the top five teams will present their ventures to a panel of judges at the NASDAQ MarketSite in New York City. The winning team will appear on the NASDAQ tower in Times Square and on the NASDAQ website.

Source: CEU Business School