Offerings include a diverse food court, the most popular fashion brands, a well-equipped gym, playful entertainment options and a cutting-edge cinema catering to visitors’ diverse needs.

In just two short years, it has become a popular destination, drawing tens of thousands of visitors daily with its blend of popular brands, special discounts and engaging programs. Join us as we explore the essence of modern retail and leisure at Etele Plaza.



Diverse Fashion Haven

Etele Plaza offers over 150 retail outlets, including the latest collections from premium global brands and Hungarian designers. It offers a comprehensive shopping experience, from high-end fashion to everyday practical pieces.

The shopping centre is also home to the first stores in Buda of Peek & Cloppenburg, Zara Home, Massimo Dutti, Oysho, the only domestic store of GAP and the largest flagship store of Dockyard. Stradivarius, Bershka and Pull&Bear sport the only Buda-based outlets in the mall.

Furthermore, visitors can find several highly-popular establishments, such as ZARA, Müller, Hervis, Humanic, Douglas, H&M, iSTYLE, Butlers, Goodspirit, Tommy Hilfiger, HUGO, Calvin Klein and Replay.

The list constantly expands with the latest stores featuring international brands such as Foot Locker, NIKE, Lovisa, Primigi and Pandora. In response to customer feedback, Etele Plaza has also been extended with additional services to help with everyday administration, including opening a Hungarian Post Office, several banks and a pharmacy.

Ultimate Cinema Experiences

ETELE Cinema has fundamentally revamped cinema experiences. From the very design stage, every corner of the cinema has focused on entertainment, comfort and delivering the utmost cinematic enjoyment.

Each of the 14 cinemas boasts a distinctive design, colour palette and ambient lighting, all meticulously curated to provide visitors with a comprehensive cinematic ambience. A state-of-the-art Dolby Atmos and 7.1 sound system, 4K laser projection technology, reclining chairs, a dedicated Kids’ cinema and a Premium section await film fans.

Premium room seating features extra-wide armrests, wooden tables, built-in cup holders and wireless QI chargers providing outstanding comfort for movie-watching. Additionally, a pre-screening buffet and unlimited snacks and beverages during the screening complement the cinema offerings.

Smart Mall Technology

You can join the loyalty programme for added convenience in shopping. The Etele Plaza mobile app, developed in-house, features a directory of stores, product search functionality and up-to-date special offers and promotions.

With every purchase, shoppers accumulate loyalty points, unlocking automatic tailored discounts. Members can conveniently monitor their points and redeem rewards directly through the app, easily using them for cinema tickets or parking payments.

Several benches throughout the building are equipped with USB ports. A Hungarian-speaking Pepper robot waits at the information desk, ready to offer guidance. Within the premises, visitors encounter “Ariadné”, a pioneering system developed at the University of Óbuda.

This innovative, locally-designed solution aids visually impaired and blind individuals to navigate the space effectively.
 

Sustainable Plaza Design

As sustainability becomes a growing concern among shoppers, Etele Plaza has been purposefully designed with this in mind. Ease of access, minimising light pollution and direct environmental impact, incorporating durable materials and promoting waste recycling are some of the most essential factors comprising the mall’s design.

The car park has almost 130 spaces for electric cars. The environmental-friendly shopping and entertainment centre has a green area of nearly 4,000 sqm with colourful plant cover, ornamental grass elements, shrubs and trees.

State-of-the-art equipment is also available to ensure visitors’ safety and health. The interiors are almost completely touch-free wherever possible. A built-in device continuously disinfects the rubber belts of the escalators in motion to ensure the utmost sanitary conditions and toilets can be used touch-free.

Etele Plaza is more than a shopping centre. It’s a place where shopping, entertainment and technology come together to create a unique and lasting experience.

Buda’s newest smart mall, with a vast selection of stores and services, a premium cinema and a unique mobile app awaits everyone who comes here to shop, have a coffee with friends and get in the mood for the next day with a good workout or an exciting movie.
 

Click here to virtually visit  Etele Plaza