GEOX, the Italian footwear company leader in the Italian market and the second worldwide in the lifestyle casual footwear sector has been partnered with Red Bull Racing, the double World Champions, since 2011, providing the drivers and the entire team with highly technological footwear with the patented Geox Net System sole.

Geox will make its contribution as Team Partner through to the end of 2013: under the new agreement the Geox brand logo, already featured on the official team uniforms last season, is now seen on the new team car starting with the RB8 2012.

On the track, overheating is a crucial problem, not only for car engines and components, but also for the drivers: high temperatures, tension and physical stress create heavy perspiration that puts their resistance to the test. Geox has provided the Team with its high level of technological know-how, creating the first racing shoe that breathes: ultra-light, fireproof and FIA certified, the footwear destined for the drivers has an exclusive and patented super-breathing sole that also characterize the leading models of 2012 Geox-Red Bull Racing collection.

“We are extremely pleased to continue our cooperation with such a dynamic, technologically innovative partner as Red Bull Racing” - affirms Geox President and founder Mario Moretti Polegato - “The partnership has already brought great satisfaction and offers added stimulus for Geox’s ongoing quest to develop new technologies applied to our collections”.

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