BrandFestival, Budapest, 1 - 2 October
- 14 Sep 2015 12:00 PM
In the business world there are:
• self-appointed pathfinders who never get anywhere,
• decision makers who lack vision,
• and analysts who do not implement anything.
If you do not recognize yourself among the above, welcome to BrandFestival!
A good strategist thinks one step ahead of its competitors’ responses.
Where we began?
At the time we launched BrandFestival, the main effort was to provide basic professional ammunition to market players interested in branding and brand management and to make brand-based thinking an integral part of everyday business practice. We offer ready-made success formulas.
Our starting point was that brand communication is a value-added corporate activity. In the first couple of years, the aim of the event was to help executives make their communications more efficient through the “brand formulas” we presented. Today, we got to a point where brand thinking is more sophisticated, and an increasing number of people see branding as one of the foremost guarantees of success in business.
We are internationally recognized
The success story of BrandFestival has produced remarkable results. At our previous events, nearly 6,500 participants saw 643 presentations about 400 brands, during which Nobel laureates, CEOs, senior executives and professors from Harvard and Columbia University discussed the most important professional trends.
In 2010, BrandFestival was organized in partnership with The Economist, one of the most prestigious economic journals of the world, which placed the event on the calendar of best known events and it won international press recognition. Campaign India, one of the leading international news portals reported it as “One of the most influential strategy conferences in Central Europe”
Location: Budapest Music Center
Address: 1093 Budapest, Mátyás street 8.
Source and detailed program: http://brandfestival.hu/en/
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