WWF Hungary’s Skateboard Campaign Won Crystal Award

  • 7 Sep 2016 9:00 AM
WWF Hungary’s Skateboard Campaign Won Crystal Award
The "Skateboards Made by Bears" project, created by White Rabbit advertising agency for WWF Hungary, has won a Crystal Award in the Outdoor category of the prominent Adstarts Festival of South-Korea.

The AdStars is the biggest international advertising festival of Asia that takes place in the city of Busan, South Korea, for the ninth times.

Nearly 19.000 entries from 61 countries were competing for the awards. In the first round 1680 works were selected for shortlist by the international jury; but according to the strict judging criteria slightly more than 2% of the entries received awards.

“This award is a great honor for WWF Hungary as well. We would like to thank Vackor and Móric, the two brown bears of Budakeszi Wildlife Park, for kindly contributing their claw marks to this amazing project – we are also grateful to CirusKate skateboard manufactory for allowing nature and its creative forces to ride on their boards” – said Alexa Antal, manager of communications at WWF Hungary.

To those who would like a piece of this coolness created by nature may check the boards out in our panda shop! By purchasing one of the CirusKate boards, you can directly support WWF Hungary’s conservation work.

More: WWF Hungary Foundation - http://wwf.hu/en/wwf-hungary

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