The store, which also functions as a community space, was born from the meeting of beauty and creativity, says the founder. Szabina Tomán is the creator of the newest Lipbar by Toman brand, a unique concept in Hungary.

Innovation in the domestic beauty industry

Making lipstick is a true science. Finding a shade that you can wear every day and that perfectly matches your own colour is becoming a real art, with so many brands, types and shades to choose from the shelves in the stores.

The concept of the lipstick bar brings a new colour to the domestic beauty industry, where science meets art.

The Lipbar by Toman aims to help everyone find their perfect lipstick. During the consultation with their professional colorists, they will help select and formulate the most suitable color for guests' unique needs.

Custom lipsticks take 45-60 minutes to create and the end result is a fully personalised beauty product that can be re-ordered at any time.

"Years ago, during a shoot, my make-up artist simply couldn't find the perfect lipstick for my skin tone. At the time, she mixed up my own shade in a little jar, just for the shoot, and it felt so much like my own colour that I asked her for it. Unfortunately, it ran out very quickly as she mixed it from small amounts of different lipsticks. That's when I had the idea of what if there was a way to make lipsticks for everyone's skin tone and type" said Szabina Tomán about how the idea came about.

"What makes a lipstick good is that the person who wears it feels like the colour and texture is their own. This is very important. And what makes a lipstick really customised is the engraving. Everyone can choose the name of their own lipstick to put on the case. This is how we create the lipstick that will best reflect the guest" she added.

The customised lipsticks are not only unique in shade, of course, but they also have ingredients selected with particular attention.

The products of the lipstick bar are strictly fragrance-free, paraben-free, cruelty-free, i.e. not tested on animals, and vegan. The final lipstick also has an added benefit of sustainability.

The lipstick case is returnable and can be used to put new lipstick in it after disinfection. Only the best ingredients are used, including aloe vera, argan oil and cocoa butter, to ensure durability and comfortable wear.

Unique beauty, shared experience

The Lipbar by Toman is not just a place to get the perfect lipstick, it is also a community space where you can host unique events and gatherings of family and friends.

And the store opening also marks the start of a special collaboration. As one of her favourite travel destinations is Provence, Szabina is delighted to be able to take her guests on an imaginary journey to this magnificent region, the irresistible Côtes de Provence, where the elegant and unique wines of Château d'Esclans are produced.

One of them, the Whispering Angel, embodies everything we now call a Provençal rosé and perfectly matches the atmosphere of Hungary's first lipstick bar.

The brand is a stylistic icon, the founder of what we now know as the Provence Rosé style. It is as innovative as the Lipbar by Toman concept, which is just as focused on understanding the consumer and providing an experience.

Guests of Lipbar by Toman will be able to make their lipstick sessions even more memorable with this special drink.

In addition to the fun and quality time spent together, guests will also be able to take home a tangible memory at the end of the event, as everyone will have a customised lipstick in their handbag.

A real beauty industry innovation has been pioneered by Szabina Tomán who has experienced exactly what a woman needs after many years in the beauty industry.

Customised premium products that help her to be herself and confident in everyday life. And that's exactly what Lipbar by Toman offers. A lipstick that is you!

Click here to virtually visit Lipbar by Toman

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