- 13 Jul 2020 8:19 AM
- Hungary Around the Clock
Alza had advertised "Black Friday" sales on six occasions between January 2018 and February 2019, offering discounts of up to 80%. However, the discounts did not apply to the products pictured in the ads.
Reduced prices were available on just 10-20 products, according to the inquiry.
The GVH said it aims with the heavy fine to reduce misleading advertisements on online markets during promotional periods, which have become popular in Hungary.