• Home
• Channel: Shopping
• Online Retail Sales Up 32% Last Year in Hungary

Online Retail Sales Up 32% Last Year in Hungary

• 28 Mar 2022 1:30 PM
• Budapest Business Journal

Online retail sales in Hungary increased 32% to HUF 1.203 trillion last year, according to research by GKI Digital and price comparison site arukereso.hu. 

The pace of growth slowed from 45% in 2020, but the market still expanded at twice the rate before the pandemic. Online sales accounted for a little over 10% of total retail sales in Hungary. 

Hungarians now make 19-20 purchases online a year, up from 12-13 before the pandemic.

Of the 6.5 million active Hungarian adult internet users, 5.1 million browse webshops online and 3.7 million make purchases, arukereso.hu managing director Csaba Rácz said. 

The research shows consumers in the capital and Pest County account for close to half of all online retail turnover.

Electronics accounted for the highest online retail turnover, followed by clothing, toys and gifts, and FMCG products.

• How does this content make you feel?
• I love it
• I like it
• I dislike it

• Online Retail Sales

XpatLoop Media Partner

Budapest Business Journal

Hungary's largest and oldest source of business and financial news in English. Since 1992 it has presented essential information on Hungarian business life, including international analyses about the country. These days the BBJ newspaper is published every other week, while it releases daily business news online including premium paid content.

Explore More Reports

Recent Retail Sales Up in Hungary

• 7 Aug 2024 3:55 PM

Retail sales increased by an annual 2.6% in June, according to unadjusted data, the Central Statistical Office (KSH) said. Based on calendar-year adjusted data, sales were down by 0.1% on the previous month.



Online Marketplace Temu Under Investigation by Hungarian Competition Office

• 15 Mar 2024 8:21 AM

The Competition Office (GVH) announced on Wednesday that it has launched an investigation into the Ireland-registered Whaleco Technology, operator of the Chinese online marketplace Temu in Hungary, suspecting unfair retail practices.



HUF 145 Billion: Sales Up by 11% at IKEA Hungary

• 25 Jan 2024 9:39 AM

IKEA Hungary took in Ft 145 billion in sales revenue in 2023, an 11% increase from 2022, the subsidiary of the Swedish furniture and home design chain reported.