Mushrooms in Pink Packaging in the Offer of Kifli.hu
- 9 Oct 2023 4:15 PM
This is the third time that Kifli.hu has participated in the pink campaign in October, when Bio-Fungi Group supports the breast cancer fight of St. Margaret Hospital in Budapest and the Department of Internal Medicine and Oncology of SOTE with the proceeds from the sale of grown mushroom products in pink packaging.
"With the help of customers, we are taking part in the campaign again this year, and Kifli employees are also ordering the product, we help in any way we can. We feel so close to our heart about the campaign that we even held a pink day in the office and support the message with a picture of it," said Katalin Fülöp, Marketing Director.
In Hungary, nearly eight thousand new breast cancers are diagnosed every year, and since breast cancer detected at an early stage has a good chance of being cured, the emphasis is on prevention and the importance of screening tests.
This is what the company's GoPink campaign draws attention to every October with its mushroom products in pink packaging, which can be found in the offer of the Kifli.hu online supermarket throughout the month.
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